Inbound Marketing Blog

Canadians Lead the Way in Social Media

Posted By: Samuel Araki at November 30, 2010

I was just on Facebook. Accepted two new friend requests – two people I haven’t seen in almost 15 years. Unlike how I used to be – benignly accepting new friend requests (aka requesting then forgetting – which is a common practise on FB) – I’m now a little bit more engaged – a little more curious.

So I accept and wall post on my new FB friend’s wall. I’ve also gotten to the point where I’ll defriend someone I’ve previously accepted as a friend on FB, because they weren’t really a friend of mine to begin with.

My point is – I like a growing number of Canadians – am on Facebook. It’s the top social media network that I belong to (in terms of how much time it sucks from me), which is followed by Twitter (@samuelaraki @tradingmetro @localtrifecta – of course!), and LinkedIn.

According to eMarketer, nearly 60% of Canadian Internet users visit social networks on a monthly basis. The number has been growing and is projected to continue growing over the next four years. Canadian_Social_Network_Users

 According to eMarketer:

Canada boasts some of the world’s highest internet penetration and social networking usage rates. Social network users view social media as their online home—a hub for communication, entertainment and information.

Top_10_Social_Media_Sites_in_Canada

And the obvious leader in it all is Facebook.

About the Author:

Samuel Araki is the founder of LocalTrifecta Internet Marketing. He believes SME’s need to regain control of their digital marketing - which has become a muddled landscape, filled with fast talking, budget sucking, wannabe Internet Marketing leeches. He is clear that online marketing is not an overnight process, but is a commitment to furthering an upward trending marketing channel. Follow Samuel’s musings on Twitter and Google+

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