Inbound Marketing Blog

We are in the process of helping a potential client understand how internet marketing can impact their business when they drop this bomb:

Special occasions can be big business for any retailer – especially on April Fools Day.

Surrey.com put out a clever little one today that even got me! Good thing I’m not a Canucks fan … But the thoughts were running through my head …

Although a year old the following study by eMarketer demonstrated the mind shift in businesses to focus on online advertising rather than more traditional advertising like print. By far the biggest increase in spend of businesses was in WEBSITE DEVELOPMENT! What can we infer from this?

Everybody, I am sure, has heard of this quote “He who fails to plan, plans to fail”.

This is true for every aspect of our personal and professional life and is even more true for our marketing initiatives. When it comes to social media and facebook you MUST have a plan or strategy in place or you will fall victim to what I call "the facebook hook".

If you own a small business, and you’re on Facebook, do you have a business Fan Page?

Seeing as LocalTrifecta Internet Marketing is a small business, with a focus on helping other small businesses attract and convert more customers online, I think what the Canadian Youth Business Foundation (CYBF), Canadian Federation of Independent Business (CFIB), and Federal Government have done is wonderful.

A number of months back, I was researching some statistics of small business in British Columbia.

eMarketer forecasts that Twitter ad revenues will rise this year and next, from $45 million in 2010 to $150 million in 2011 to $250 million in 2012, BUT the one prevalent question is if Twitter has saturated the marketplace.

The video is half a year old, but provides great insight by the Google Engineer (and prolific blogger) Matt Cutts and his team.

Google rules the Internet. We all know that.